Green tokens for green projects
Each shopper is given a token at the end of their transaction to support one of three charities, selected each month, to benefit from a share of £1,000, which is shared according to how many tokens are in the three boxes.
Receiving the donation, Dan Venner, Northumberland Wildlife Trust Director of Finance & Business Development said: “I’d like to say a massive thank you to Waitrose and all its shoppers for their support. Like all charities, our finances have been seriously affected by covid and the closure of our two visitor centres in line with government restrictions has had a massive impact on us, so, needless to say, the money donated will be put to very good use.”
The Community Matters Scheme is the longest running community scheme of its kind, and to date Waitrose & Partners have donated over £35 million to over 100,000 local community causes.